10 Times WWE Forced It Down Our Throats
4. Michelle McCool
In an age where in-ring ability took a back seat to the other attributes of WWE Divas, you might be forgiven for wondering what Michelle McCool is doing on this list. Certainly she could wrestle, and was at least as attractive as most of those who really, really couldn't - so what gives? Well, there were several factors at play here without even considering McCool's relationship with the Undertaker.
Her Superwoman push on Smackdown seemed to come from nowhere. One moment she was riding around on the back of Chuck Palumbo's motorcycle, the next she was being booked like a female Cena. Consider the presence of Beth Phoenix over on RAW, whose popularity stemmed from the fact that she looked like a legitimate powerhouse. For this reason, it was perfectly believable for Beth to dominate the other Divas. Not so much the comparatively slight McCool, who also upset quite a lot of internet fans by using AJ Styles's Styles Clash as her finisher. You might argue that this is exactly the way WWE themselves think when it comes to booking the men, with the hoss getting the push over the technician, but not even Mickie James nor Melina, two very talented and marketable Divas, received that sort of backing.
McCool won the inaugural Divas Championship at the Great American Bash 2008, submitting Natalya Neidhart with a heel hook, and suddenly became a female Kurt Angle as well as a John Cena. All this would have been fine had she been getting favourable reactions from the live crowds, but there seemed only to be confusion over why McCool was being presented as a dominant force when she had given us no reason whatsoever to root for her. Yet again, WWE were pushing a wrestler in the hope that they got over, instead of rewarding said wrestler after they had connected with the fans. A heel turn was inevitable and led to redemption for McCool in the form of Laycool, where she actually developed enough of a character for fans to invest themselves in.