10 Ways AEW Has Listened To Its Audience

8. Scrapping The Nightmare Collective

Kenny Omega Don Callis Impact
AEW

Much like the Dark Order, the Nightmare Collective was an instant channel-changer for many AEW fans during the early months of AEW Dynamite. In fact, Brandi Rhodes' group was actually an even bigger turn-off than the Dark Order - which, when considering how slammed the Dark Order was back then, says a hell of a lot.

Complete with awful vignettes, we saw Brandi leading Awesome Kong, Mel and Dr. Luther in a brooding, dark cult-like faction that had Rhodes carrying around a knife in order to cut off chunks of people's hair. Added to this, Brandi would then often be positioned as the babyface wife at Cody's side during these exact same shows.

It made no sense, it came across as hokey, and the group lost any semblance of slight interest when Awesome Kong departed. Even after Kong's exit, though, the Nightmare Collective was still a regular part of Dynamite and Dark for a good while.

Mercifully, the Nightmare Collective was quietly pulled from all AEW programming in February of this year.

In subsequent interviews, Brandi has revealed that the Nightmare Collective was never meant to be what it became. Originally, she was just to manage Awesome Kong. Once it became clear that Kong could no longer work a full schedule, the idea of Mel joining the group came about as a way to limit Kong's physicality. As for Luther? F**k knows...

Senior Writer
Senior Writer

Once described as the Swiss Army Knife of WhatCulture, Andrew can usually be found writing, editing, or presenting on a wide range of topics. As a lifelong wrestling fan, horror obsessive, and comic book nerd, he's been covering those topics professionally as far back as 2010. In addition to his current WhatCulture role of Senior Content Producer, Andrew previously spent nearly a decade as Online Editor and Lead Writer for the world's longest-running genre publication, Starburst Magazine, and his work has also been featured on BBC, TechRadar, Tom's Guide, WhatToWatch, Sportkskeeda, and various other outlets, in addition to being a Rotten Tomatoes-approved film critic. Between his main day job, his role as the lead panel host of Wales Comic Con, and his gig as a pre-match host for Wrexham AFC games, Andrew has also carried out a hugely varied amount of interviews, from the likes of Robert Englund, Kane Hodder, Adrienne Barbeau, Rob Zombie, Katharine Isabelle, Leigh Whannell, Bruce Campbell, and Tony Todd, to Kevin Smith, Ron Perlman, Elijah Wood, Giancarlo Esposito, Simon Pegg, Charlie Cox, the Russo Brothers, and Brian Blessed, to Kevin Conroy, Paul Dini, Tara Strong, Will Friedle, Burt Ward, Andrea Romano, Frank Miller, and Rob Liefeld, to Bret Hart, Sting, Mick Foley, Ricky Starks/Saints, Jamie Hayter, Britt Baker, Eric Bischoff, and William Regal, to Mickey Thomas, Joey Jones, Phil Parkinson, Brian Flynn, Denis Smith, Gary Bennett, Karl Connolly, and Bryan Robson - and that's just the tip of an ever-expanding iceberg. Where his beloved Wrexham AFC is concerned, Andrew is co-host of the Fearless in Devotion podcast, which won the Club Podcast of the Year gong at the 2024 FSA Awards.