10 Ways Wrestling Is Ruining WWE

Trapped in midcard obscurity despite remarkably managing to remain over, Kofi Kingston and Dolph Ziggler were routinely the punchline to a well-worn online joke about endless and empty repetition. Their matches, whilst solid, happened so often that it became impossible to care about their typically enjoyable offence against one another.

The actual wrestling was rendered utterly pointless because it became apparent how little the intra-match damage mattered if they were just scheduled to line up against one another the following week anyway.

If only we knew.

Ziggler would find similar problems in a feud with the impossibly awful babyface Miz in subsequent years, back when fans still deeply cared for his future trajectory. In the exact way they don't anymore, as he listlessly 'teases' making a SmackDown Live! return.

This grim state of affairs has become the norm for just about every single and wrestler and feud. Hours and hours (and hours) of television and Network time to fill result in schedules resembling a house show results page from a decade ago. The same matches, finishes and stories utterly pollute the scene, forcing audiences and performers alike into submission.

There's an argument to be made that The New Day and The Usos had the WWE match of the year on the SummerSlam 2017 Kickoff. It was marginally better than their Battleground clash the prior month. And light years better than their three minute SmackDown match that decided the stipulation for their next encounter. It is happening again. It is always happening again.