10 Ways WWE Are Holding Their Own Wrestlers Back
3. Booking Them In Authority Feuds
Austin vs. McMahon might be the most important storyline in WWE history. There's a good chance the company wouldn't have made it through the Monday Night Wars without it, but like all good things, WWE have done the wrestler vs. authority storyline to death since then.
Feuding with a member of the McMahon family doesn't get wrestlers over anymore: it holds them up. A fun WrestleMania bout aside, what did AJ Styles really gain from messing around with Shane McMahon throughout the spring? The same goes for Seth Rollins, whose lengthy rivalry with Triple H culminated in one of the year's most boring matches at 'Mania, producing little upward trajectory afterwards. A similar fate now awaits Kevin Owens, who'll face Shane at Hell In A Cell.
The magic of Austin vs. McMahon is gone, and WWE's reliance on these stories only hinders those who participate in the retreads. On a smaller scale, Stephanie might be off television at the moment, but it's only a matter of time before she returns once more to emasculate and brow-beat the Raw roster with comeuppance every week. Sure, she'll look strong and authoritative, but the wrestlers will never get their lost heat back.