10 Worst Excuses For Terrible Wrestling Moments
9. WWE Didn’t Write An Anonymous GM Conclusion
What Happened: WWE introduced an "anonymous Raw General Manager" in June 2010. The mysterious authority figure controlled Raw via an email system that saw Michael Cole read messages as they popped through. This idea was abandoned in 2011, but returned in 2012. Hornswoggle was then outed as the little prankster responsible, and nobody was thrilled.
The Excuse: Behind the scenes, WWE had to face up to a painful truth: Vince McMahon's creative team hadn't actually thrashed out exactly who would be revealed as this anonymous puppet master pulling strings like some wrestling GM version of The Wizard Of Oz. The braintrust was winging the entire story, and it showed.
Hornswoggle's reveal was a facepalm and a half.
It certainly isn't anyone else's fault that WWE couldn't be arsed to think this storyline through before putting it on live television. The way they announced lil' Horny then brought the gimmick back in 2014 without a satisfying conclusion yet again was hellish and just shouldn't have happened.