10 Worst Supernatural Gimmicks
2. Randy Orton/Bray Wyatt (2017)
"Mercifully, it's over," mulled Jim Ross at the conclusion of the infamously rotten 2002 Raw tag team match featuring Bradshaw, Chris Nowinski, Trish Stratus, and Jackie Gayda. His sombre tones could be applied equally to the months-long Randy Orton/Bray Wyatt rivalry.
After working as adversaries in the moribund main event to October's No Mercy pay-per-view, Orton's sudden conversion to Wyatt Family member completely reinvigorated the programme in wholly unexpected fashion. Even more surprising was WWE's uncharacteristic patience with the story, as Randy gave little indication in the early days that he had any intention to disrupt or dismantle Bray's guarded cult.
The two chased tag and singles glory together, affording two title wins for Wyatt after years of failure and a second Royal Rumble victory for Orton.
Then Randy burnt Wyatt's house down and the storyline went up in flames with it.
Reverting to lazy theatrics almost instantly, Wyatt responded to the attack by surrounding Orton with faceless 'sheeple' and yielding a magical 'crucix'. Randy drove that into Sister Abigail's ashes the following week, releasing all manner of spectres and cheap graphic effects.
Their punctuated WrestleMania clash was hampered by Wyatt summoning meaningless and ineffective projections of insects onto the canvas before eating a single RKO in defeat. A Bray 'House of Horrors' victory restored parity one month later.
The entire thing was for nought, their improbable powers were rendered fundamentally useless, and had Orton not been in possession of the WWE Title, it's arguable both characters were worse off than when they started.