One of WWE's most-told narratives - even 16 years after WCW went out of business - is that the company mishandled its talent terribly. Men like Steve Austin, The Undertaker, and Mick Foley all could've made WCW a ton of money, but they were cut loose in time to become some of the top stars of the Attitude Era. In later years, Eddie Guerrero, Rey Mysterio, and Chris Jericho were similarly misused.
Still, WWE is far from perfect when it comes to managing talent - and in WWE's case it's sometimes because the creative team gets too creative. For instance, longtime fans will remember the early to mid-1990s, when every wrestler seemed to have a "day job" - the company's roster boasted plumbers, baseball players, clowns, and more.
Sometimes those gimmicks can overshadow some great workers. In the '90s, before, and since, there have been many WWE wrestlers whose careers ended up hamstrung by lousy gimmicks. Some of those men and women became forever associated with those characters, and in many cases, it prevented them from embarking on what could have been very successful careers.
Here are 10 wrestlers who could have been main eventers with better gimmicks:
Scott Fried is a Slammy Award-winning* writer living and working in New York City. He has been following/writing about professional wrestling for many years and is a graduate of Lance Storm's Storm Wrestling Academy. Follow him on Twitter at https://twitter.com/scottfried.
*Best Crowd of the Year, 2013