10 WWE Superstars That Turned Heel/Face The Most

7. Natalya

Brie Bella Nikki Bella
WWE.com

Natalya's reached the point in her career where she tragically has to turn without ever actually turning.

She was a heel for all of 2017 after being revealed as Nikki Bella's attacker earlier the prior year. After she'd turned babyface months earlier to furnish that turn. These switches might have resonated had it not been for the fact that during 2013-2016 she was forced into flipping if storylines and matches required her steady hand.

As of her 2018 switch to Monday Night Raw, Natalya is smiling again as Ronda Rousey's best mate, but her mood has swung that much over the past few years that folks have almost immediately assumed a turn will eventually come between the pair when she fancies a run at the former UFC star's Raw Women's Title.

Not unlike her uncle, Natalya's been cursed by her talent in comparison to her contemporaries. Overlooked and under-appreciated at times, she's suffered for her art by virtue of the repeated side-switches. She's only fortunate that the problem is so common in the modern era that her instability doesn't particularly stick out from the rest.

Contributor
Contributor

Michael is a writer, editor, podcaster and presenter for WhatCulture Wrestling, and has been with the organisation nearly 8 years. He primarily produces written, audio and video content on WWE and AEW, but also provides knowledge and insights on all aspects of the wrestling industry thanks to a passion for it dating back over 35 years. As one third of "The Dadley Boyz" Michael has contributed to the huge rise in popularity of the WhatCulture Wrestling Podcast and its accompanying YouTube channel, earning it top spot in the UK's wrestling podcast charts with well over 62,000,000 total downloads. He has been featured as a wrestling analyst for the Tampa Bay Times, GRAPPL, GCP, Poisonrana and Sports Guys Talking Wrestling, and has covered milestone events in New York, Dallas, Las Vegas, Philadelphia, London and Cardiff. Michael's background in media stretches beyond wrestling coverage, with a degree in Journalism from the University Of Sunderland (2:1) and a series of published articles in sports, music and culture magazines The Crack, A Love Supreme and Pilot. When not offering his voice up for daily wrestling podcasts, he can be found losing it singing far too loud watching his favourite bands play live. Follow him on X/Twitter - @MichaelHamflett