10. The Kane Feud Is Hot
Wrestling purists aren't exactly calling for it, but the wider audience is really engaged by Kane and Seth Rollins' continuing hostilities. The slow build is working perfectly in establishing a match that fans will pay to see. It is one of the aspects of recent television that WWE will be pleased with. The crowd reactions are loud for Kane almost turning on Rollins. There needs to be a payoff with all of this at some point, and the end result is probably a big pay per view match. But the issue is, Rollins has the WWE Title, and that's not really neccesary. The Kane / Rollins match sells itself based on the personal animosity. There's no need for the title to be a factor. By moving the title off Rollins at Payback, WWE can then move forward with a Kane match.