These classic designs are what made it off the paper and onto the screen. You'll instantly recognise the look as vintage deadman from the early nineties. The iconic black trench coat and tie got over, while the hat is still used to this very day. He really did look fearsome, but also cool enough that kids wanted to buy his merchandise. Mark Calaway was brilliant in bringing the whole act to life, in a role where many other wrestlers would have struggled.