5 Ups & 5 Downs From AEW Dynamite (June 28 - Review)

Downs…

5. MJF & Adam Cole Have Chemistry, But...

MJF Adam Cole
AEW

Are AEW failing to learn from their mistakes with the current MJF/Adam Cole storyline?

It's nothing new for the 'Salt Of The Earth'. His feuds are typically paced this way - a light and fluffy early offering obscures the devastating switch sociopathic finale, but the MJF character is such a scumbag that a lot of time needs to be spent on the babyfaces and audience growing to enjoy the bond before he rips it away. That they already exhibited chemistry in their first segment together last week set the stall out well too.

This week, the inherent flaw in the booking strategy was all too clear. Adam Cole told Roderick Strong on camera that he was wise to all of this nonsense and playing the long game, even laughing off that the AEW Champion would never even see this because he doesn't watch the show. Fine, but he's young, online and plugged in. He will get wind of this and could even mention it as reason for him snapping on Cole down the road, but that makes the babyface the arrogant and ignorant schmuck rather than the heel.

The two aren't going to win the Blind Eliminator tournament, but it might be wise to get on with wrestling in it. The magic of all of this lies there, not within copy-of-a-copy backstage vignettes.

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Contributor
Contributor

Michael is a writer, editor, podcaster and presenter for WhatCulture Wrestling, and has been with the organisation nearly 8 years. He primarily produces written, audio and video content on WWE and AEW, but also provides knowledge and insights on all aspects of the wrestling industry thanks to a passion for it dating back over 35 years. As one third of "The Dadley Boyz" Michael has contributed to the huge rise in popularity of the WhatCulture Wrestling Podcast and its accompanying YouTube channel, earning it top spot in the UK's wrestling podcast charts with well over 62,000,000 total downloads. He has been featured as a wrestling analyst for the Tampa Bay Times, GRAPPL, GCP, Poisonrana and Sports Guys Talking Wrestling, and has covered milestone events in New York, Dallas, Las Vegas, Philadelphia, London and Cardiff. Michael's background in media stretches beyond wrestling coverage, with a degree in Journalism from the University Of Sunderland (2:1) and a series of published articles in sports, music and culture magazines The Crack, A Love Supreme and Pilot. When not offering his voice up for daily wrestling podcasts, he can be found losing it singing far too loud watching his favourite bands play live. Follow him on X/Twitter - @MichaelHamflett