Years back, WWE ran a Pay-Per-View called Cyber Sunday, where fans watching the live show would get to vote on the matches they'd see. The show didn't draw well - it turns out wrestling fans like to know what they're spending $50 on before they plunk it down - but there's no reason that the concept can't be brought back with some changes. First and foremost, the voting needs to be opened to fans well before the Pay-Per-View itself. That way, matches can be made by the customers, then built up by WWE. Challengers who have been voted into title matches can ride the audience's wave of support all the way to their big opportunities, gaining even more steam in the process. Secondly, the fans should be allowed to make the choices they want - no obvious ringers WWE pushes in hopes that they'll get votes. For once, the WWE Universe will dictate what happens and the company will book accordingly. In a wrestling world where fans increasingly feel like WWE doesn't listen to them, Cyber Sunday could be a gesture of good faith as well as a great show.
Scott Fried is a Slammy Award-winning* writer living and working in New York City. He has been following/writing about professional wrestling for many years and is a graduate of Lance Storm's Storm Wrestling Academy. Follow him on Twitter at https://twitter.com/scottfried.
*Best Crowd of the Year, 2013