Brand New WWE SmackDown Logo Revealed?

Blue brand's move to Fox could come with fresh coat of paint...

SmackDown Fox
WWE

The B in "B-Show" will stand for billions when WWE's SmackDown Live switches to a Friday night slot in October, and as spotted by eagle-eyed Twitter user @Y2Legend, the company may be spending some of the cash on an aesthetic overhaul ahead of the the big Autumn move.

Featuring current respective WWE and Women's Champion Kofi Kingston and Bayley and their most likely replacements at the top of the card Roman Reigns and Charlotte Flair, the company are stacking the marketing as they have done the roster in an effort to bolster the launch.

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There have been conflicting reports that the logo may not be real after a Reddit thread on the logo unearthed it perhaps being the work of a scammer, but that, it being the internet, may too have been a fan creation. There's plenty of precedent for SmackDown getting fresh coats of paint, too.

WWE have been precious with the look and feel of their flagship over its 25-year run on Monday Nights, but SmackDown's been subject to numerous changes since its own launch in 1999. The early years of the show offered two legendary stages, with unique Ovaltrons later replaced with a the even-more-iconic mammoth silver fist smashing through an enormous silver and blue wall.

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The HD era put paid to specialist sets, but the company have willingly allowed the show to change with the times and time slots. The Fox move will be a return to an old Friday night slot it last held between 2005 and 2014. It briefly reappeared in the original Thursday spot between 2014 and the show going live on Tuesdays in 2016.

Contributor
Contributor

Michael is a writer, editor, podcaster and presenter for WhatCulture Wrestling, and has been with the organisation over 7 years. He primarily produces written, audio and video content on WWE and AEW, but also provides knowledge and insights on all aspects of the wrestling industry thanks to a passion for it dating back over 30 years. As one third of "The Dadley Boyz", Michael has contributed to the huge rise in popularity of the WhatCulture Wrestling Podcast, earning it top spot in the UK's wrestling podcast charts with well over 50,000,000 total downloads. He has been featured as a wrestling analyst for the Tampa Bay Times and Sports Guys Talking Wrestling, and has covered milestone events in New York, Dallas, Las Vegas, London and Cardiff. Michael's background in media stretches beyond wrestling coverage, with a degree in Journalism from the University Of Sunderland (2:1) and a series of published articles in sports, music and culture magazines The Crack, A Love Supreme and Pilot. When not offering his voice up for daily wrestling podcasts, he can be found losing it singing far too loud watching his favourite bands play live. Follow him on X/Twitter - @MichaelHamflett