Every WWE Gimmick Match And The Wrestlers That Defined Them
18. Lumberjack Match - Dean Ambrose
An enduring standard, for reasons unfathomable, WWE every now and then, for often arbitrary reasons, puts its babyfaces into the way of harm by engineering a situation in which several heels are within their rights to put them through a gangland assault.
Dean Ambrose subverted and elevated the premise in 2014 as a means of allowing Seth Rollins no escape from his vicious retribution. In one promo, Ambrose, by referring to the outside goons as a "human cage", added a dangerous edge to the daft premise. This stipulation, so mundane as to be baffling on the surface, nonetheless locked in the sh*thouse heel and created a platform on which for Ambrose to risk a monumental beating, purely to exact his vengeance.
Great character work and an improbably effective spectacle.