If WWE Was Being Honest About Unhappy Talent

Curt Hawkins Zack Ryder
WWE.com

WWE cannot push every performer at the same time, and every WWE performer—or at least character—in this post-NXT environment is in the orbit of stardom. We are removed from even the old development days, in which a performer exclusively trained by WWE was promoted to the main roster, via vignette, and entered the system equipped with the knowledge that it would take years, if ever, to reach the pinnacle.

Those called up to the main roster have tasted success in NXT, and this success has created an expectation among their fans. Within the narrative infrastructure of the flagship, virtually every character is championship calibre. Many talents are in reality, too, creating an implacable roster that grows in number by the week. This elite roster of talent didn't join WWE to job, but somebody has to. The greed of the raid has forced WWE to regurgitate, and now everybody feels queasy.

It is chronically backwards.

You used to start at the bottom, and work your way up. Under this new framework, talents debut at the top, and race to the bottom. So much else is backwards, too, intensifying the malaise. A talent develops a set of skills with which they alert WWE in the first place; WWE strips away many of these skills via scripted promos and road agent regulation.

When a talent becomes a Champion in WWE, they lose.

Is this reaching its inevitable conclusion? Is WWE itself, once the only destination, the launchpad?

CONT'D...(2 of 5)

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Contributor
Contributor

Michael Sidgwick is an editor, writer and podcaster for WhatCulture Wrestling. With over seven years of experience in wrestling analysis, Michael was published in the influential institution that was Power Slam magazine, and specialises in providing insights into All Elite Wrestling - so much so that he wrote a book about the subject. You can order Becoming All Elite: The Rise Of AEW on Amazon. Possessing a deep knowledge also of WWE, WCW, ECW and New Japan Pro Wrestling, Michael’s work has been publicly praised by former AEW World Champions Kenny Omega and MJF, and current Undisputed WWE Champion Cody Rhodes. When he isn’t putting your finger on why things are the way they are in the endlessly fascinating world of professional wrestling, Michael wraps his own around a hand grinder to explore the world of specialty coffee. Follow Michael on X (formerly known as Twitter) @MSidgwick for more!