Why The Alexa Bliss Character Is WWE's Worst Current Creation

Shayna Baszler got as far away from Lilly as she could on WWE Raw. Was she scared, or just smart?

Alexa Bliss Lilly
WWE

To everybody reading these words, thank you.

Thank you for clicking this link. Thank you for still having enough investigative interest in WWE to see this article's title and deem this specific topic worthy of some long form discussion. And thank you for considering (correctly, of course) that there might be more to it than just the thumbnail staring back at you, because f*cking hell it only takes about a second of looking at Alexa Bliss in this gimmick to assume the question posed by the title has already been answered.

Alexa Bliss is great.

Sometimes even better than great. Alexa Bliss was (and still is, really, in spite of all of this) a star. Not just a WWE Superstar - itself a term bastardised over the last two decades with so few emerging from a system broken by a monopoly - but a Star. "Wrong way down a one way street"-sized hitmaker. The sort of multi-skilled performer WWE are very occasionally blessed with, before the talent realises that other industries are kinder to the mind, the body and the bank balance.

All of that needs mentioning now (and often), if only to draw the clearest of distinctions between Bliss and the warped character she is gamely trying to get over here in the almost post-pandemic world of 2021.

She's a star, she's a better-than-many pro wrestler in the contemporary WWE vein, and overspills with the intangibles that should see her pushed as such. Such is the absolute state of Monday Night Raw that it's impossible to tell if WWE even knows this or not.

CONT'D...

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Michael is a writer, editor, podcaster and presenter for WhatCulture Wrestling, and has been with the organisation over 7 years. He primarily produces written, audio and video content on WWE and AEW, but also provides knowledge and insights on all aspects of the wrestling industry thanks to a passion for it dating back over 30 years. As one third of "The Dadley Boyz", Michael has contributed to the huge rise in popularity of the WhatCulture Wrestling Podcast, earning it top spot in the UK's wrestling podcast charts with well over 50,000,000 total downloads. He has been featured as a wrestling analyst for the Tampa Bay Times and Sports Guys Talking Wrestling, and has covered milestone events in New York, Dallas, Las Vegas, London and Cardiff. Michael's background in media stretches beyond wrestling coverage, with a degree in Journalism from the University Of Sunderland (2:1) and a series of published articles in sports, music and culture magazines The Crack, A Love Supreme and Pilot. When not offering his voice up for daily wrestling podcasts, he can be found losing it singing far too loud watching his favourite bands play live. Follow him on X/Twitter - @MichaelHamflett