Why Vince McMahon Changed This Week's WWE Raw Main Event

Why the New Day vs. Bloodline turned into Big E vs. Roman Reigns vs. Bobby Lashley...

Big E Splash
WWE.com

Vince McMahon's decision to change this week's WWE Raw main event came after observations made during last week's house shows in Georgia and South Carolina.

Per Dave Meltzer on Wrestling Observer Radio, word on how well the Triple Threat bouts pitting Big E, Bobby Lashley, and Roman Reigns against each other had gone on the live events filtered through to Vince McMahon. The WWE Chairman and CEO then decided to switch the Raw main event, doing so at around midday on Monday (20 September).

Vince believed that the Triple Threat main event would help Raw draw a stronger television rating. He may have been correct in that assertion, as Raw improved to a 0.49 P18-49 rating and an average overall viewership of 1.793 million despite stiff competition from NFL Monday Night Football.

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Raw was originally built around a trios match pitting Roman Reigns and The Usos' Bloodline stable against The New Day. This ended up playing out as Raw's opener, with former WWE Champion Bobby Lashley's interference leading to the Triple Threat being booked for later on.

Looking strong in both bouts, Reigns pinned Lashley in the main.

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Channel Manager
Channel Manager

Andy has been with WhatCulture for eight years and is currently WhatCulture's Wrestling Channel Manager. A writer, presenter, and editor with 10+ years of experience in online media, he has been a sponge for all wrestling knowledge since playing an old Royal Rumble 1992 VHS to ruin in his childhood. Having previously worked for Bleacher Report, Andy specialises in short and long-form writing, video presenting, voiceover acting, and editing, all characterised by expert wrestling knowledge and commentary. Andy is as much a fan of 1985 Jim Crockett Promotions as he is present-day AEW and WWE - just don't make him choose between the two.