When Randy Orton was removed from the lead role of The Marine 2 because of an injury, WWE Studios replaced him with Ted DiBiase (Jr.), the son of legendary wrestler "Million Dollar Man" Ted DiBiase. Though it was a direct-to-video release in 2009, The Marine 2 was one of the few WWE Studios movies to actually turn a profit, though it was less than $1 million. Considering that still means The Marine 2 performed better than about 90% of the company's other movies, one would think he'd be a shoe-in to star in the sequel. But when The Marine 3: Homefront went into production in 2012, the lead role was played by former reality star-turned-wrestler The Miz (after Randy Orton, who was considered, was switched to 12 Rounds 2: Reloaded). DiBiase would end up leaving WWE anyway in late 2013. The direct-to-video The Marine 3 actually outgrossed 12 Rounds 2 by the end of 2013, grossing $3.3 million in DVD and Blu-ray sales, and turned an even bigger profit than The Marine 2 against its $1.5 million budget. So how did WWE capitalize on the success of The Marine 3? Well, The Miz also starred in the 2013 ABC Family TV movie Christmas Bounty, which was so important to the company that WWE's creative team completely forgot about it and turned Miz heel shortly before it aired, then quickly turned him face again when they realized that the movie's ratings might be hurt if Miz was a bad guy when it aired. Regardless, the movie had only 828,000 viewers during its first airing, less than half of what Home Alone: Holiday Heist did in the same timeslot a year ago. That's right Christmas Bounty had less viewers than Home Alone 5 or an average episode of TNA Impact. While Ted DiBiase and The Miz can both be proud of the performance of their Marine sequels, neither have had the chance to capitalize on that success.
Chris McKittrick is a published author of fiction and non-fiction and has spoken about film and comic books at conferences across the United States. In addition to his work at WhatCulture!, he is a regular contributor to CreativeScreenwriting.com, MovieBuzzers.com, and DailyActor.com, a website focused on acting in all media. For more information, visit his website at http://www.chrismckit.com.