3. The Match Gets Thrown Out
In an impossible situation the best option might be to have the match end without an actual winner or loser. You can't be disqualified in a Hell In A Cell match but a referee could decide to call an end to events, thus rendering the match a draw. But what could cause such a decision? How about too much outside interference? Maybe Cena gets involved? Maybe The Rock gets involved? Maybe Paul Heyman gets involved? Hell, maybe more 'Paul Heyman guys' get involved? There's tons of options to prevent either man losing and keeping them both looking strong - although the coolest we've heard on the rumour mill is The Undertaker dragging Punk into Hell from underneath the ring.