WWE NXT To Have Limited Commercials This Week

The Great American Viewership Grab.

Io Shirai Sasha Banks Great American Bash
WWE.com

This week's Great American Bash episode of WWE NXT will feature minimal commercial breaks, the promotion has announced.

The news came via the following video package highlight the show as it aired on last night's Raw:-

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WWE's Great American Bash revival takes place over the next couple of weeks (1 and 8 July). It is the promotion's attempt at counter-programming AEW's Fyter Fest specials, which go down on the same dates and were announced several weeks ahead of the NXT shows.

Last week saw NXT score a considerable victory over AEW Dynamite in terms of overall viewership, as the AEW show posted a considerable decline, though WWE was still outdone in the all-important 18-49 demographic.

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Here's how Wednesday's NXT: The Great American Bash looks at the time of writing:-

Strap Match: Roderick Strong vs. Dexter Lumis

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Handicap Match: Rhea Ripley vs. Aliyah and Robert Stone (Ripley must join the Robert Stone Brand in the event of a defeat)

Timothy Thatcher vs. Oney Lorcan

Non-Title Match: Sasha Banks vs. Io Shirai

Women's Title Number One Contender Elimination Match: Dakota Kai vs. Tegan Nox vs. Mia Yim vs. Candice LeRae.

NXT Champion Adam Cole vs. North American Champion Keith Lee in a Winner Takes All bout is the only thing confirmed for 8 July thus far.

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Andy has been with WhatCulture for six years and is currently WhatCulture's Senior Wrestling Reporter. A writer, presenter, and editor with 10+ years of experience in online media, he has been a sponge for all wrestling knowledge since playing an old Royal Rumble 1992 VHS to ruin in his childhood. Having previously worked for Bleacher Report, Andy specialises in short and long-form writing, video presenting, voiceover acting, and editing, all characterised by expert wrestling knowledge and commentary. Andy is as much a fan of 1985 Jim Crockett Promotions as he is present-day AEW and WWE - just don't make him choose between the two.