WWE RAW: 16 Biggest Ratings Movers (2011-2013)

John Cena:+390,000 Viewers

He is the face of the WWE, the top merchandise seller and the biggest proven ratings mover on the regular roster. Love him or hate him, John Cena has demonstrated time and time again that he's the cornerstone of a modern WWE Raw episode. With over two hundred segments in the dataset (CM Punk is a distant second with 157), it's clear that he's the clear and established #1 on the roster. He has delivered segments that have gained more than 750,000 viewers working with everyone from the Rock to R-Truth, CM Punk to the Miz, Mark Henry to Rey Mysterio, Big Show to John Laurinatis and even Lord Tensai & Jack Swagger (5/21/12 Raw). He certainly has his limitations in the ring (though perfectly capable of delivering some classic bouts) but on the microphone and at live events, he truly is second to none when it comes to the regular roster.
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I'm a professional wrestling analyst, an improviser and an avid NES gamer. I live in Saint Paul, Minnesota and I'm working on my first book (#wrestlenomics). You can contact me at chris.harrington@gmail.com or on twitter (@mookieghana)