10. The Watch - Trayvon Martin Shooting
The Watch is 2012 sci-fi comedy written by Seth Rogen, his reguler collaborator Evan Goldberg and SNL Digital Short creator Akiva Schaffer. The film actually began its life as a teen-targeted movie, with the original script written by Jared Stern, though after numerous face-lifts at the hands several different contributors, it in ended up on Rogen's desk.
The final version of the film follows the exploits of Costco senior manager Evan Trautwig (Ben Stiller) as he forms his own neighbourhood watch group in the sleepy town of Glenview, Ohio in response to the brutal murder of his store's security guard. Determined to catch the killer, he enlists the help of Vince Vaughn, Jonah Hill and Richard Ayoade, who manage to make a routine job out of uncovering an alien plot threatening the world.
While the film itself made it to cinemas in tact, several aspects of the advertising campaign and even the title of the movie had to be changed in the aftermath of the 2012 shooting of Trayvon Martin by neighbourhood watch member George Zimmerman. The 'neighbourhood watch' (which was the intended title) side of the film was played down heavily in the promotional trailers and TV spots, with the attention instead shifted to the alien invasion premise.