10 Greatest James Bond Movie Opening Title Sequences
9. The Spy Who Loved Me (1977)
The tenth official entry in the Bond canon, and Roger Moore's third outing is generally considered his best as the international superspy. The Spy Who Loved Me leads with the Carole Bayer Sager-penned power ballad Nobody Does It Better, with Carly Simon on vocal duties.
Parting with the tradition of naming the song after the film, this was the first Bond theme song with a unique title since Dr. No. Marvin Hamlisch's composition is light and romantic, whilst still managing to be bombastic in its delivery, leaving out many of the typical 007 musical motifs in favour of a piano and strings combo that is loosely evocative of much of the familiar Bond score.
Shot mostly in silhouette against smoky, spotlit red, blue and greens, Maurice Binder's titles are at once simple and overblown, with fluttering Union Jacks and trampolining gymnasts vying for attention against some of the genuinely striking visuals, such as a repeating dramatic frame of Bond, a gun and a topless woman ushering in the second verse.
Sex was the aim, though comedy was often the result. But, for a Roger Moore film, this feels spot on.