When Kevin Feige was handed the reigns to Marvel Studios in 2007, he planned to produce a series of individual hero movies before entwining them into a crossover. This began in 2008 with Iron Man. Since then, the Marvel Cinematic Universe has grown into over 30 feature films and nearly 20 television shows.
In order to preserve artistic integrity and maintain narrative, Marvel Studios formed a creative committee of six people familiar with its comic book lore (including Feige himself). This approach helped to maintain tone and continuity throughout the individual films and shows of the Marvel Cinematic Universe. In doing so, Marvel has been able to weave a tapestry with their characters and stories that have kept viewers invested for the long haul.
While this has been a proven model for success, there have been some moments in the MCU that just feel out of place. An ill-timed joke, out-of-character line or straight up dumb choice can take you out of the scene and remind you that you are just watching actors in a movie. These ten moments needed a few more revisions before making the final cut.
10. Star-Lord Temper Tantrum - Avengers: Infinity War
The Avengers are at their most frustrating when they act as their own worst enemies. Much like Tony Stark and Bruce Banner are kind of responsible for the destruction of Sokovia, Star Lord is more than a little responsible for the snap. If only Nebula had kept quiet, or Peter Quill showed better anger management skills, the whole thing could have been avoided.
In Avengers: Infinity War, we find our big bad Thanos truly vulnerable for the first time. This is thanks to Star-Lord's brilliant plan to collectively subdue the Mad Titan. All it would have taken was letting Iron Man and Spider-Man finish pulling the Infinity Gauntlet free. That's it. No gauntlet, no snap.
Once Quill realizes that Thanos killed Gamora to retrieve the soul stone, he ruins what would have been his biggest contribution to entire arc of the MCU. Instead, Quill allows his emotions to take over and begins to pistol whip Thanos. Besides having no positive impact, the tantrum allowed Thanos to regain his composure as well as the Infinity Gauntlet.
It's because of the snap that The Avengers must go back in time to retrieve the Infinity Stones. Since Black Widow dies in this process, her life can be added to the list of consequences. Not the kind of behavior upon which to build a franchise.