10 Reasons Captain America: Civil War Beat Batman v Superman
9. Future Movies Are Set Up Organically
BvS is practically a master class in how not to set up a superhero universe. There's a very haphazard approach to how Zack Snyder chose to set up the DCEU. Though Gal Gadot is undoubtedly the best part of BvS, Wonder Woman really has zero reason to be in this movie.
The same goes for Luthor's files on metahumans that Batman discovers. We get a few clips that are basically teaser trailers for Justice League and helpfully, Luthor's even designed logos for all these heroes? Why? And let's not get started on Batman's Flash-induced premonitions of the future.
None of this feels like it has any connection to the main story of BvS. DC would have been wise to focus solely on Batman and Superman and either cut out the teasers, or found a way to make them part of the plot.
In contrast, Marvel sets things up organically. T'Challa's appearance in the movie and his reasons for donning the mantle of Black Panther are set up in a way that works with the plot.
Although Spider-Man is arguably just thrown in, within the context of the story, he still has a reason to be here - Tony needs some extra help in taking down Captain America. And the way they're set up opens the door for their upcoming solo pictures.