If you're a fan of the smell of nachos, wobbly armrests and half hour long stretches of adverts then the cinema is the place for you. Mmm... sticky.
Yeah, it's fair to say that you don't go to the cinema for the ambience; it's all about the films. Even though the experience you have to go through to get there makes Hercules' twelve trials look like a fun excursion, that ultimate destination, a dark, air-conditioned room where you can fall into another world for a couple of hours, is worth it. Or rather it was.
There was a time when all the little annoyances at the cinema (disinterested staff, poorly focused images, a terrible preview brochure posing as a serious magazine) were perfectly acceptable; it was, at the end of the day, the best way to watch movies. Not anymore. Cinemas are only getting worse as other film viewing options improve and it's time we woke up to that fact.
There's plenty of awesome independent cinemas out there (and even some branches of big chains) that offer a first class experience, but the majority of multiplexes are a soul-crushing experience and it's getting to the point where you have to ask yourself why you continuously subject yourself to it. Here are ten painful facts about the modern film landscape that prove the cinema is no longer worth all the trouble.