6 Things That Have Well And Truly Taken Surprise Out Of Cinema

5. Promotional Tie-Ins

James Bond, I€™m looking at you, you promiscuous psychopath. The amount of product placement in the recent Bond films might as well feature him carrying his gadgets in a Tesco carrier bag and pointing at the names of the restaurant he€™s eating in. As a result of those (some might say) cynical marketing relationships, most Bond films have tie-in adverts, which often screen before the very same film carrying messages like: €œLook at this, it€™s James Bond€™s watch, the one in the film you€™re about to see that shoots plasma beams so he can ward off a bear. You could buy this if you wanted. You probably should.€ Tip to avoid spoilers: Turn up late to the cinema. Oh, and never buy anything ever again.
 
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Contributor

I'm a Westcountry exile now living in Yorkshire with lovely wife and cats (also lovely). I'm a big fan of films, robots, timetravel, and films about timetravelling robots, as well as lots of other action, sci-fi and comedy. I'm currently trying to write a sitcom that doesn't involve robots, and I also blog nonsense on timolsky.blogspot.com. Thanks for taking the time to read my stuff, and feel free to comment.