3. The Success of the DC Universe Depends on This Film
I hate to lump more pressure on a company that's already under enough stress when it comes to its film-making division, but DC and Warner Brothers need to succeed with this film in order to stay in the game. Already, Marvel is one Phase, one Crossover, and working on a second phase ahead of DC, and it's not like it's been a big secret. It's been going on since before 2008, and it's continuing well into the next decade, with no signs of slowing. Plus, Marvel is starting to move back into the area that DC seems to have had the most success with, outside of Animation and Comics: TV. I don't need to tell you that if S.H.I.E.L.D. is the TV hit that it's being promised to be, then DC is going to have a
lot of explaining to do to its fans, its shareholders, and most importantly Warner Brothers themselves. After all, for the first studio to buy a major comic company (or at least to be the most successful studio/comic company pairing, pre-Disney/Paramount/Marvel), it looks even more embarrassing when you consider that the company became a Warner entity in 1967, and has failed to even come half as far as Marvel has with its characters cinematically. This was a comic brand that had major Hollywood films, when Marvel was making Cannon films with Roger Corman and his buddies! This was a company that wrote the Summer Blockbuster template with a mere Bat Signal plastered onto anything that'd fit! And yet here we are, 2013 and still no big show. No Justice League, and no sustainable superhero franchises that haven't already ended at a logical point of termination. I hate to use a corny pun to make my point, but it's time to Super-man up and to get back into the saddle with a guaranteed hit that'll pre-program the rest of the brand's cinematic trajectory. Time to start delivering on those movies you've promised your fans for decades on end. Speaking of which...