2. Life of Pi
http://youtu.be/rLxjhOd7TI4 The first footage I saw for this film wasnt actually a trailer, but a 3D teaser clip of the flying fish scene. It was easily one of the best uses of 3D I have ever seen. The trailer went on to confirm that this is going to be one hell of a visually stunning film. Add to that the incredible story, and you know the film is going to be great. I think the great thing about this trailer is that it makes it clear that theres a lot more to the film than just a boy and a tiger on a lifeboat, as if that wasnt enough. We see glimpses of Pis childhood in India, the mysterious island, and of Pi as an adult, in addition to all of the extraordinary footage at sea. And it all ends up working perfectly with the music and flashing copy, not to mention that final shot of the whale.