10 Ways Trailers Let You Know A Video Game Is Secretly Awful
7. Lazy Soundtrack Choices
Notable Offenders: Sonic Boom, Assassin's Creed Unity
As crucial as the visual element of any game trailer is, music can be an extremely effective way to sell a game, and more importantly, distract potential customers from how crappy said game actually is.
In addition to flat-out using well-known pop music to lure in audiences, trailers will often jump on whatever musical trend is popular at any given moment.
Dubstep has been used in trailers for years now in a pathetic attempt to connect with the kids regardless of whether it fits the game's tone or not (looking at you, Sonic Boom), and the more recent trend of using slow, depressing covers of classic pop songs (Assassin's Creed Unity) quickly tired itself out.
Little can turn a potential player off quicker than a wonky musical choice or any sort of inkling that music is being cynically used to compensate for lackluster gameplay.