5. iamamiwhoiam
Website:
http://towhomitmayconcern.cc/ Now here's a treat for all you reading through this article (thank you by the way, you have the patience of a saint clearly). Not one but TWO videos for you to cast a meandering eye through. The reason is because we're now about to enter the world of internet sensation iamamiwhoami. Originally a load of binary coded 1 minute videos of distinct randomness, fans desperately tried to work out the songstress behind the bonkers - literally it would make Lady Gaga look like a retiring wallflower (and that ain't easy). So many names got bandied about ranging from Christina Aguilera to Bjork to Lady GaGa herself so when Swedish singer-songwriter Jonna Lee was revealed it must have been a disappointment for some. No matter because what we're left with is storming electro numbers in the vein of Fever Ray or Knife Party with accompanying visuals that regularly hit the marks of arty and weird (something GaGa has missed occasionally during her last ablum campaign). First up let's go back to where it all began with Y, a 6 minute (9mins for the video) masterclass in ambiguous electro landscaping heaven. There's a cat, some guy in his pants rubbing his nipples, tin foil trees, a path lit by dentist grid lights, Jonna completely starkers looking deranged, magical lightbulbs, babies, oil and a huntsman/knight dude - what the hell is happening? What you can count on is the music which is all drip-dropping keyboard, high-pitched wailing (in the best way) with a bit of flute action and distinct 80's dance beats. It's a song that doesn't stay on one track instead morphing into about 5 different entities. T is perhaps the other video look at of this kind, with it's water and woods alienesque aesthetic, plus its another piece of awesome electronic music. http://youtu.be/LEoGQU_k78k Now to the recent album Kin, which is a little more cohesive and less barmy experimentation. A few tracks (and videos) to look out for include Goods, an addictive, nifty little disco number with a smoky walls I'm-in-a-box video, Sever - a blippy, choral monk backed ballad with a definite trip-hop feel (Portishead perhaps or maybe early Bjork?) and Drops, a frenetic slightly claustrophobic number which would be perfect in a video game. She's already won tons of awards for innovation and that's what this project is all about. It's unlikely to cross over to the mainstream any time soon but meh, who cares - it's a secret for us to share. http://youtu.be/l3G_Y3aIlis