20 Landmark Songs Of The 60s

7. The Supremes - Where Did Our Love Go?

https://www.youtube.com/watch?v=2xgklZHORgw No article of landmark songs from the 60's could possibly be complete without the behemoth that was Motown records, the hit factory that defined the rules of song writing for both bands and song writers. The mission statement was simple, to craft tunes and lyrics that people connected with, providing them with connection and catharsis, the 'that's exactly how I feel' moment. Motown were the master of this because they didn't have the distractions of having to think about a bands identity, they were focussed on the songs, which in turn became the bedrock of their artist's identity. So picking a landmark from what they did from the 60's is a task equal to doing the same for The Beatles and The Stones, but there is a clear winner here, and that's 'Where did our love go?' by The Supremes. If there was an examiners checklist for a Motown song then this ticks all the boxes. Within these golden three minutes there is a lyric to die for, three sassy divas delivering the vocals, which are of Olympic standard, a tune you can't get out of your head and an arrangement that sounds ridiculously simple, but that on closer inspection is as complex as anything The Beatles or The Beach Boys served up. But the key strength is this, the words. The utter pleading, misery and desperation of what The Supremes are singing should knock your socks off. Rarely has a song of heartbreak sounded so happy, but that's what makes it a genius composition.