12 Iconic Characters Utterly Ruined By Terrible Commercials

3. Nick Fury Sky Shield Commercial

If there is one badass that is incomparable in the Marvel movie universe it is hands down Nick Fury. Whether he is barking orders, schooling bureaucrats, or firing amazing weapons, Fury is intimidated by nothing and nobody. Or at least that was the case until we got to see this fourth wall shattering effort from the kind people at Sky. It turns out that Sam Jackson/Nick Fury is kind of intimidated by internet porn. He is so intimidated in fact that when some pops up on one of his adult colleague€™s computer screen he breaks character to lecture everybody else on the benefits of computer protection. https://www.youtube.com/watch?v=Lv9Ma7RziAY It€™s nice to know he cares so much about the status of computer security, but did we really need to see Nick Fury taken out of context like this for the benefit of a Murdoch company? Next time Fury is under fire, it€™s going to be hard to see him as an incomparable badass when the audience is going to know that Samuel L Jackson is probably just worried about his internet security definitions.