10 Most-Watched Sporting Events In TV History

7. 4. UEFA Champions League

Andres Kudacki/AP

Rating: Average Viewers: 1.7billion

European football attracts the top talent in the world - which is exactly why the continent's premier club competition the UEFA Champions League has an annual global TV audience of 1.7billion (cumulative for all the matches).

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NUFC editor for WhatCulture.com/NUFC. History graduate (University of Edinburgh) and NCTJ-trained journalist. I love sports, hopelessly following Newcastle United and Newcastle Falcons. My pastimes include watching and attending sports matches religiously, reading spy books and sampling ales.