10 Best WWE Gimmicks That Were Only Used Once

7. Older People Have Sex

Concessions Kane
WWE Network

Right.

Before this turns into an "all the things they did with Mae Young in the Attitude Era" list (but after your writer adds that to his iPhone notes), this is not a call for another character to give birth to a hand, or have prosthetics attached to her chest in order to facilitate a way to get naked on a pay-per-view.

But - and please, take this leap just as Bubba Ray did back in 2000, back when we were all still happy - was her character actually progressive?

WWE's presentation of it categorically was not. It was thought disgusting by pervert-in-chief that a woman in her mid-70s would want to be held to the same standard as her peers in bikini contests and the like, no matter how satisfied Mark Henry was with their sex life.

Vince McMahon's complex relationship with his own ageism was and is part of the problem. He'd almost certainly want to be portrayed as a "genetic jackhammer" well into his hundreds if and when he makes it, but he'd presumably view a female being cast the same way with the same disdain he once shared with CM Punk about women's MMA.

This sort of sh*t has never been more hypothetical. The world is an impossible cultural shift away from WWE touching anything like this, but there'll come a point where that over-50s demographic they've managed to lock down might want more than they're getting, on and off screen.

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Michael is a writer, editor, podcaster and presenter for WhatCulture Wrestling, and has been with the organisation over 7 years. He primarily produces written, audio and video content on WWE and AEW, but also provides knowledge and insights on all aspects of the wrestling industry thanks to a passion for it dating back over 30 years. As one third of "The Dadley Boyz", Michael has contributed to the huge rise in popularity of the WhatCulture Wrestling Podcast, earning it top spot in the UK's wrestling podcast charts with well over 50,000,000 total downloads. He has been featured as a wrestling analyst for the Tampa Bay Times and Sports Guys Talking Wrestling, and has covered milestone events in New York, Dallas, Las Vegas, London and Cardiff. Michael's background in media stretches beyond wrestling coverage, with a degree in Journalism from the University Of Sunderland (2:1) and a series of published articles in sports, music and culture magazines The Crack, A Love Supreme and Pilot. When not offering his voice up for daily wrestling podcasts, he can be found losing it singing far too loud watching his favourite bands play live. Follow him on X/Twitter - @MichaelHamflett