10 Best WWE Gimmicks That Were Only Used Once

5. The Brother Of Legend Becomes A Legend

Concessions Kane
WWE

More on Kane later, but it's worth noting just how much life WWE gave to a character that, at best, was to be killed off within six months.

The retconning of 'The Big Red Machine's original origins in later years ultimately tested and proved its immortality. That such a deeply traumatic and personal tale could be f*cked with highlighted how fond enough of the fanbase had grown of The Undertaker's brother, and just how made a man he was in WWE canon. Kane - unlike all the slain monsters before him - was for keeps.

WWE's love/hate relationship with wrestling families seems to get in the way of them booking such a layered and nuanced family history for characters without magical powers. They dialled back Edge and Christian's kayfabe-but--believable relationship to being brother-like. Even if Rick Steiner was an Austin/Hogan hybrid, Scott Steiner's not exactly mates with the McMahons. And nobody in the company never had the faith in Broken Matt Hardy to draw like his brother did in singles competition when the pair were brought back into the fold in 2017.

There's a pretty notable sibling of a bonafide WWE legend doing interesting things in wrestling elsewhere, but it's unlikely he'll be Dashing back to Vince McMahon any time soon...

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Contributor

Michael is a writer, editor, podcaster and presenter for WhatCulture Wrestling, and has been with the organisation nearly 8 years. He primarily produces written, audio and video content on WWE and AEW, but also provides knowledge and insights on all aspects of the wrestling industry thanks to a passion for it dating back over 35 years. As one third of "The Dadley Boyz" Michael has contributed to the huge rise in popularity of the WhatCulture Wrestling Podcast and its accompanying YouTube channel, earning it top spot in the UK's wrestling podcast charts with well over 62,000,000 total downloads. He has been featured as a wrestling analyst for the Tampa Bay Times, GRAPPL, GCP, Poisonrana and Sports Guys Talking Wrestling, and has covered milestone events in New York, Dallas, Las Vegas, Philadelphia, London and Cardiff. Michael's background in media stretches beyond wrestling coverage, with a degree in Journalism from the University Of Sunderland (2:1) and a series of published articles in sports, music and culture magazines The Crack, A Love Supreme and Pilot. When not offering his voice up for daily wrestling podcasts, he can be found losing it singing far too loud watching his favourite bands play live. Follow him on X/Twitter - @MichaelHamflett