10 Booking Steps For WWE Raw (Oct 17)
2. Goldberg Makes Brock Lesnar Challenge For Survivor Series
It's likely that Bill Goldberg's first appearance on Monday Night Raw for 12 years will be accompanied by a massive pop from the live crowd. Even so, it's been a while since Goldberg has even been referenced by the company, so it'd be wise to run a series of vignettes hyping his impending return throughout the show.
Once he does show up, Goldberg has to be all business. Still in great shape, the former World Champion has aged since most fans last saw him in person. This can't be a scenario during which Goldberg looks totally dominant; he has to come across as an ageing veteran who is desperate to prove himself against one of the world's best fighters.
Discussing Paul Heyman's words from last week, Goldberg says that he has a time and date in mind for a match against Brock Lesnar. If Hell In A Cell comes too early for WWE management, then Goldberg wants Lesnar at Survivor Series.
Straight away, this gives that pay-per-view a marquee match to promote like crazy. For another easy pop, Goldberg could say something like, "Brock Lesnar, you're next."