When you think of the term, "cool", it pretty much has one universal implication.
However, in the microcosm of madness known as the world of Professional Wrestling, "cool," can mean many different things. When the New World Order, officially debuted at 1997's Bash at the Beach, the leg drop heard 'round the world by the then babyface Hulk Hogan on his partner Randy Savage was the ultimate betrayal/swerve heel turn, and creating the genesis, for the first true "cool" heel stable.
It wasn't until a young upstart company by the name of Total Nonstop Action, founded by Jeff Jarrett and his father Jerry Jarrett, did wrestling take on a whole new meaning of "cool", if by nothing else than by sheer athleticism alone. They also used a hexagonal ring, which especially for their Ultimate X matches, including the likes of a young AJ Styles, Samoa Joe, and Christopher Daniels, just to name a few.
Up until the Monday Night Wars, pretty much across the board, wrestling always had a strong face/heel split, but the nWo, with their anti-authority attitudes, (a response some might would say to the Stone Cold/Mr. McMahon conflict on WWE programming, had fans actually started cheering the heels. Suddenly, it was cool to be bad.
Here are the wrestlers bringing the cool in 2020...