10 Hidden Masterminds Behind Wrestling's Biggest Ever Stars
1. Chris Kreski
...Chris Kreski did the same for an entire new crop of talent during an even bigger boom.
The man behind much of the magic that occurred in the wonderful, wonderful commercial and creative confluence of the year 2000 adhered to storyboards to reduce loose plot threads, had one of the most diverse and dynamic selection of wrestlers in industry history to work with, and utilised his creative smarts to maximise an already-energised and enthusiastic audience beyond any previous expectations.
In the absence of Stone Cold Steve Austin, The Rock and Triple H were unabashed megastars in their own right and the likes of The Undertaker, Kane, Chris Jericho, Chris Benoit and a prodigious Kurt Angle occupied the space just below. The Dudleys, Hardyz and Edge & Christian are the celebrated duos of the era, whilst Crash Holly, Too Cool, Rikishi and others got over to such a degree that the lines were becoming blurred between exactly where everybody was in a stacked hierarchy.
Kreski was as part of an awesome team just as any creative force would be, but it's as challenging to make the best of an overstuffed crop as it is a barren field. He kept people happy, busy and - most importantly - as over as they'd ever been.