4. X-Pac Heat
This is a bit of a doozy. "X-Pac Heat" is generally targeted towards faces that get a certain amount of live crowds to boo them for one reason or another. John Cena, Sheamus and Roman Reigns (although he's only starting to get that) are examples of this. A percentage of the internet then begins to say that those wrestlers have "X-Pac Heat", which goes back to the Attitude Era, when X-Pac used to get booed, even as a face. People viewed that booing not as "you're a good heel, so I shall boo you", but as "I don't like you and wish you would go away". That's where people get things really confused. Because
you don't like someone, they should go away? That's mighty selfish, isn't it? You say you don't care, but you certainly care enough to continue reacting at shows that you paid money to see, knowing these people would be there. It only happens with wrestling, too. You don't see people buying tickets to attend a Justin Bieber concert, only to boo him and tell everyone how little they care about Justin Bieber. In wrestling, promoters and bookers are looking for one thing from fans... a response. If you can get a response from the fans, you're going to be successful in the business. Some more than others, of course, but the fact remains that these companies listen to the way fans react to the workers. If you get a big response, you get pushed. If you don't get a big response, you get moved down the card, if not worse. When X-Pac got booed, he was doing a good job of being unlikable, but the company made a mistake in turning him face. Switch it around for when Steve Austin turned heel at WrestleMania 17... he was doing such a good job of getting people to cheer for him that they still cheered when he was a heel, meaning that the company made the mistake in turning him. Wrestling fans should be smart enough to know, by now, that a reaction is necessary in the business. If you truly want someone to "go away", stop giving them a reaction. Don't cheer, don't boo, don't come up with chants... don't do anything. We've seen that this works on several occasions when fans actually do it. Most recently, Adam Rose has seen his push go away completely. Why? Because fans were booing him when they were supposed to be cheering? No, because they gave him no reaction at all. It's simple, guys and gals.