10 MAJOR Changes Coming To WWE Following UFC Merger

3. Ring Attire Sponsorships

Conor McGregor UFC WWE
WWE.com

Watch any UFC card and you’ll see fighter's gear being used as (literal) material real estate for sponsors who happily pony up the dough just to have their company's logo on some would-be knockout artist's arse. It's commonplace in the MMA world, and such sponsorships are incredibly lucrative.

WWE might implement that to earn some extra coin.

Endeavor are very aggressive when it comes to making money, so branded ring canvases like the Mountain Dew one at Royal Rumble could become the norm. Yes, Vince McMahon has always stayed away from that (even when competitors like WCW raked in cash from Snickers etc for doing it), but the decision could be taken out of his hands going forwards.

So, in the future, you could see Cody Rhodes take off his robe to reveal Venum on his tights. Or, perhaps Brock Lesnar's MMA shorts will have the iconic Nike tick or Adidas logo. This is a money pit Endeavor might want WWE in on.

Contributor

Lifelong wrestling, video game, music and sports obsessive who has been writing about his passions since childhood. Jamie started writing for WhatCulture in 2013, and has contributed thousands of articles and YouTube videos since then. He cut his teeth penning published pieces for top UK and European wrestling read Fighting Spirit Magazine (FSM), and also has extensive experience working within the wrestling biz as a manager and commentator for promotions like ICW on WWE Network and WCPW/Defiant since 2010. Further, Jamie also hosted the old Ministry Of Slam podcast, and has interviewed everyone from Steve Austin and Shawn Michaels to Bret Hart and Trish Stratus.