10 Most Successful Champions In WWE History

9. Bob Backlund

John Cena
WWE.com

WWE Championship Reign(s): February 20, 1978 - December 26, 1983, November 23, 1994 - November 26, 1994

Everything came full circle for Bob Backlund when he was used to transition the WWE Championship from Bret Hart to Diesel via a short loss in Madison Square Garden. This was unsurprisingly not the run that made all the money, though his "Mr Backlund" reinvention at least taught some younger fans about his fairly rich history.

He'd been on the wrong end of Hart's side of things in 1983 when, ahead of the return of impending mega babyface Hulk Hogan (more on him later), his epic five-year reign came to an end at the Camel Clutching hands of The Iron Sheik.

Up to that point, he'd been the long-awaited longstanding replacement for Bruno Sammartino in WWE's home market. A New York icon who permitted near-identical booking in each of his programmes, Backlund was the guy the locals always wanted to win, regardless of more interesting, flashier rivals.

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Michael is a writer, editor, podcaster and presenter for WhatCulture Wrestling, and has been with the organisation over 7 years. He primarily produces written, audio and video content on WWE and AEW, but also provides knowledge and insights on all aspects of the wrestling industry thanks to a passion for it dating back almost 35 years. As one third of "The Dadley Boyz" Michael has contributed to the huge rise in popularity of the WhatCulture Wrestling Podcast and its accompanying YouTube channel, earning it top spot in the UK's wrestling podcast charts with well over 60,000,000 total downloads. He has been featured as a wrestling analyst for the Tampa Bay Times, GRAPPL and Sports Guys Talking Wrestling, and has covered milestone events in New York, Dallas, Las Vegas, Philadelphia, London and Cardiff. Michael's background in media stretches beyond wrestling coverage, with a degree in Journalism from the University Of Sunderland (2:1) and a series of published articles in sports, music and culture magazines The Crack, A Love Supreme and Pilot. When not offering his voice up for daily wrestling podcasts, he can be found losing it singing far too loud watching his favourite bands play live. Follow him on X/Twitter - @MichaelHamflett