10 Popular WWE Babyfaces Who Went To Another Level As Heels
7. CM Punk
CM Punk's first World Title reign was a place-holding experiment from WWE in 2008. They weren't actually serious about pushing him as a top guy, and it showed; even Punk's feud with JBL revolved around the heel's refusal to buy the champ as an equal. That said it all.
As a heel? Different story.
After capturing the WWE Title at Survivor Series 2011, Punk went on a tear for 434 days. During that time, nobody could match his confidence on the mic or ability to play both world-travelled warrior and cowardly sneak during matches. His chemistry with manager extraordinaire Paul Heyman was also stunning.
This is when Punk arrived as a top liner in the company. The guy's biggest critics couldn't deny that he was hot sh*t, and he knew it. The genius of a shoot-style promo in June '11 started bearing fruit by the time he won the belt - it was beautiful to see.