7. People Pay To See Him
WWE.comWhether they love him or they hate him, WWE fans are willing to pay to watch John Cena perform, and right now WWE needs every ticket that they can get. It doesnt matter whether the fans say Lets go Cena, or Cena suck because at the end of the night both sides are going home after having been at a three hour show with John Cena as the headline. The merchandise sales are at their highest whenever a John Cena name or logo is added to the product, and when a special event is promoting John Cena in any way, the ratings are given a definitive boost. Cena is able to sell WWE to a lot of people, and yes most of them are probably children who look up to Cena as their hero, and yes quite a few male adults are going to wear their anti-Cena shirts and hold up insulting signs, but regardless of who is going to see Cena, the ticket sales do not lie. With WWEs current financial situation, John Cena as WWE World Heavyweight Champion is a great way to improve monetary gains within the next few months, especially with SummerSlam right around the corner.