10 Reasons WWE Needs To Shoot A Quick Face Turn On Bray Wyatt
3. Creative Has Nothing For Him
How does one go from being in key segments on every Raw and SmackDown and high-profile featured matches at the two biggest cards of the year, WrestleMania and SummerSlam, and then suddenly be left off of Night of Champions and the following Raw? The only way to explain it is that the creative department must not have anything for him, a commonly abused trope that WWE has given to workers when their inept writers cant make use of the talent at their disposal. It appears that Wyatt has become mired in the quicksand that is the WWE creative department. We've seen it a thousand times. A hot new talent debuts with a good amount of hype and the support of management, makes a connection with the fans and then before long is left to fend for themselves with very little direction. Just look at Fandango and Cesaro for two very recent examples. Someone made a great point once: If creative has nothing for a wrestler, shouldn't you fire creative rather than the wrestler? But unfortunately it rarely works that way. Before Bray Wyatt slips any further down the ladder and the notoriously short attention span-having WWE writers move on to the next shiny toy, they should turn him face and rejuvenate his stagnant career. It's only been a few weeks, but it doesn't take much more than that to become an afterthought in today's wrestling environment.
Brad Hamilton is a writer, musician and marketer/social media manager from Atlanta, Georgia. He's an undefeated freestyle rap battle champion, spends too little time being productive and defines himself as the literary version of Brock Lesnar.
