10 Regrettable Wrestling Revamps
4. Chavo Guerrero - Kerwin White
When you have a family name with history, integrity, and an iron-clad legacy in the wrestling business, it seems logical to play up to that background and push a star to the moon based on that existing heritage.
Sadly, the wrestling business doesn’t always submit to logic. Why push someone on the basis of tradition when you can repackage them as the exact opposite? That’s exactly what happened in 2005, when Chavo Guerrero re-surfaced as Kerwin White.
Chavo Gu... Kerwin White made his debut riding to the ring on a golf cart, wrapped in a cardigan sweater to the sounds of Frank Sinatra. Sporting a blonde haircut, the middle-class KW was right at home in the mid-card, renouncing his Latino heritage and declaring himself “The great White hope”.
Closing with the line “If it ain’t White, it ain’t right”, WWE crashed through the line of racial sensitivity like a drunk falling into a sand castle. As African-American commentator, Jonathan Coachman, voiced his concern, the crowd was left in awe and the viewing audience at home stunned.
The gimmick would continue for a number of months until the untimely passing of Chavo’s uncle, Eddie Guerrero. The death of Eddie was a wake up call to WWE and Chavo promptly returned to being the proud Guerrero he always was.