10 Things We Learned From Dixie Carter's Podcast Interviews
9. Destination America Is More Of A Partner Than Spike Was
This is the question where Dixie Carter has to spin the move from Spike to network that has 40% smaller potential viewing audience, a difficult task but she did her best. Carter said she wanted to find the right home for TNA, and they were in need of more hours, more viewers and more promotion and Destination America said they weren't determined to be a great partner. She touted them as the biggest paid TV provider in the world. Dixie said while the perception may be that they've taken a step backward based on the number of homes the channel is available in, they're taking a step forward in the potential of the company. Carter was very complimentary of the Spike executives but said that while Spike wanted a specific male demographic, Destination is interested in a broader reach. The real problem that wasn't addressed in either of these interviews is the money that spike was shelling out to help TNA, such as covering big money contracts for talent and helping with productions costs. Presumably there will be none of that at Destination America, which makes the loss of potential viewers an even bigger detriment.
Brad Hamilton is a writer, musician and marketer/social media manager from Atlanta, Georgia. He's an undefeated freestyle rap battle champion, spends too little time being productive and defines himself as the literary version of Brock Lesnar.
