10 Times Vince McMahon Sold His Soul
2. Big Man
Selling pay-per-views will soon be an alien concept to younger fans, but there was a time in which the quality of the card directly determined the financial success of it. Where tangible figures established tangible draws. Where input and output coalesced for the good of Vince's pocketbook and audience enjoyment.
It was why, after already using his own mega-draw son Shane as his partner, he had no choice but to look upstairs for a star of equal magnitude to partner Shawn Michaels for their WrestleMania tag team rematch.
Promising 'God' himself as Shawn Michaels' saviour at the 2006 event just a decade shy of 'HBK' turning to Christianity to help him through the darkest period of his personal life, McMahon allegedly delivered the goods with the use of a spotlight and some painfully remedial sight comedy.
Worse still - he put himself over The Almighty himself. The Father, Son and the (holy) Spirit Squad were victorious over their heavenly opponents, just weeks after McMahon made a laughing stock out of their place of worship with some crudely misguided church vignettes.