10 Times WCW Was The Most Insane Company In The World

1. Continuous Misuse Of Talent

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WWE.com

It's hard to keep track of all the crazy decisions, events, and moments throughout the history of WCW, such is their sheer volume. For the most part however, their impact was not utterly catastrophic. Hog Wild and the Doomsday Cage Match may have been awful, but they didn't do irreparable damage to the company. Likewise, David Arquette becoming world champion, or advising viewers to switch to a rival product in droves were merely symptomatic of the wider insanity which prevailed at the top of WCW rather than crippling the company in their own right.

Despite all these individual moments of madness, the maddest - and most crucially damaging - thing WCW ever did was their continuous, criminal misuse of talent. The company just didn't know what to do with what they had.

Fresh from the Montréal Screwjob, Bret Hart was the hottest wrestler in the world, yet WCW introduced him as a guest referee before wasting him in the mid-card contesting the US title. At the peak of Goldberg's popularity, Kevin Nash was allowed to invoke his creative control and kill Goldberg's momentum dead. Super talented workers such as Chris Jericho, Chris Benoit, and Eddie Guerrerro were left to languish in the mix of the undercard until eventually, one-by-one, they departed for pastures new.

WCW had all the tools at their disposal to succeed well into the new millennium, but instead they found themselves struggling to survive at the turn of the century. By 2001, they were gone. The almost unparalleled ability to turn success into failure, proverbially spinning hay from gold, was the biggest reason why WCW was the most insane company of all time.

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Editorial Team
Editorial Team

Benjamin was born in 1987, and is still not dead. He variously enjoys classical music, old-school adventure games (they're not dead), and walks on the beach (albeit short - asthma, you know). He's currently trying to compile a comprehensive history of video game music, yet denies accusations that he purposefully targets niche audiences. He's often wrong about these things.