10 Times WWE Salvaged A Doomed Superstar
6. Booker T
Around the mid-2000s, fans had stopped 'diggin' Booker T as a serious main event talent. It looked as though his damaging feud with Evolution had firmly pushed him back down the card and his runs with the Intercontinental, World Tag and United States Championships would be about as good as it would get for him in the coming years.
Despite teasing a potential run with the gold in his feud with JBL for the WWE title in 2004, Booker still found himself lacking a world title victory in some time and fans started to treat him as yet another star doomed to be a perennial bridesmaid in the company.
That was until he decided to enter the 2006 King of the Ring and only went and won the whole bloody thing.
Newly christened as 'King Booker', the gloriously campy gimmick of the stereotypical 'English' king (accompanied by terrible British accent) elevated him back to the level of seriously entertaining main event talent and before long he was holding the World Heavyweight Championship high as WWE's eighth Grand Slam Champion.
This incredible reinvention kept Booker relevant right up until the moment of his eventual departure in October 2007 and was yet another example of how WWE managed to save a meandering character from obscurity.